Finfi Adds ‘Save Now, Buy Later’ to Financial Wellness Platform
With this new purchase-linked savings plan, users can save money in their own Reserve Bank of India (RBI)-regulated account and then receive a discount on a product when they have accumulated enough money to purchase it, Finfi said in a Wednesday (Jan. 4) press release.
The company said in the release that this is a practice commonly used by jewelers in India, and that Finfi is now expanding the concept to more than 50 product categories and brands.
FINFI is helping employees tackle the cost of living crisis
FINFI launched their PWA app after conducting a study across 5000 salaried professionals in Indian metro cities. The study clearly identified three major gaps in the current financial services marketplace - Intra-month liquidity management, saving plans like Titan's Golden Harvest for other brands & monthly subscription-based health insurance top-ups.